The Milk 4 Good™ project raises over $40,000 for four worthy causes
At Meadow Fresh, we’ve always believed the more goodness the better. That’s why we took our Milk 4 Good truck on its Auckland Goodness Tour through July and August, visiting shopping malls, night markets and sports grounds, collecting money for charity, while sharing some Meadow Fresh Goodness.
On the tour, the public gave a gold coin donation to either St John Northern Region, Starship Foundation, Blind Foundation Guide Dogs or Osteoporosis New Zealand and, in return, they received a 1L bottle of Meadow Fresh milk as our way of saying thanks.
The donation totals are in and we’re able to share just how much the tour raised. For Starship Foundation, we collected $11,784.11; and for Blind Foundation Guide Dogs, St John Northern Region and Osteoporosis causes we raised $10,000 each.
That’s a grand total of $41,784.11 across the four charities and is Meadow Fresh’s way of giving goodness for goodness.
Goodman Fielder’s Head of Dairy, Katherine Jensen is thrilled with the generosity of Aucklanders. “Everyone was so keen to be part of the tour and happy to be able to give to such good causes,” she says.
About the charities:
Starship is New Zealand’s national children’s hospital. This foundation raises money to provide world-class care for Kiwi children.
Blind Foundation breeds and trains guide dogs to give independence, confidence and companionship to blind or low vision New Zealanders.
St John helps people in medical and accident emergencies 24 hours a day, 365 days a year, enhancing the health and wellbeing of the nation.
Osteoporosis New Zealand raises the awareness of bone health, improving the care and outcomes for those at risk, or living with the potentially life-threatening long-term disability.
